New Delhi

US-basedtechnology giant Apple has entered the foldable smartphone market with the launch of iPhone Duo, priced at Rs2,99,900 in India as the company seeks to combine a larger display with its premium iPhone ecosystem and attract users looking for new ways to consume content, multi-task and create.

The device which will be available from October 23 features a 7.6-inch inner display and a 5.4-inch outer display.

In addition, both screens share the same aspect ratio, allowing content to scale proportionally be-tween the two. According to the company, the inner display has a nano-texture finish to reduce glare and minimise crease visibility.

Moreover, the iPhone Duo is powered by Apple’s A20 Pro chip and includes an advanced thermal management system, a dual-battery architecture and a new camera system.

However, the company claims up to 31 hours of video playback on the inner display and up to 44 hours on the outer display.

The device also introduces new foldable specific camera experiences, including Smart Take, Duo Preview and Duo FaceTime.

While iOS 27 adds multitasking features such as Split View and the ability to save pairs of apps.

“iPhone Duo is the most transformational change to iPhone since the original. With an entirely new design and intuitive experiences, it shows what’s possible when hardware and software are engi-neered together and redefines what it means to use a foldable phone,” said John Ternus, Apple’s CEO.

Prabhu Ram, Head of the Industry Intelligence Group at CyberMedia Research (CMR), said the device is likely to establish an uber-premium tier above the Pro series rather than drive near-term volumes.