Bizz Buzz Bureau Hyderabad

SBI Life Insurance, an insurance company has released a new Digital Video Campaign (DVC) under its long-standing #PapaHainNa digital initiative, to commemorate Father’s Day. The new digital film is based on the story of a father who discovers that preparing a child for the future is not only about shielding them from every challenge, but about empowering them to navigate life on their own.

Ravindra Sharma, Chief of Brand, SBI Life Insurance, said: "Through our latest SBI Life's #PapaHainNa digital film, we bring alive the evolving role of fathers who understand that true protection is not just about keeping their children safe, but about preparing them for life."